Amazon Joins Google And Apple, Will Develop Its Own AI Chip For Alexa – Gizmochina
div> According to news, Amazon will develop its own custom AI chip for use in its future echo machines. The modified AI chip is expected to improve how the Alexa voice assistant works.
The decision to design his won chip Amazon will be in the same category as Apple and Google – the two other tech giants who design custom processors for use on their devices.It also means loss of business for those who are current suppliers to Amazon.
Chipmakers currently Amazon chipset for its Echo devices are Texas Instruments (Amazon Echo 1st Gen), Intel (Echo Show) and MediaTek (Echo Dot 2nd Gen), cuts them out, it is going to be a considerable loss, but with external manufacturers in the mix there is still money to be made elsewhere.
Amazon seems to have been planning this for a while because it has shown recent acquisitions. "According to The Information who first reported the news, Amazon has overrun Annapurna Labs. one – an Israeli chipmaker in 2015. It also bought Blink last year, a manufacturer of security cameras. Amazon also reportedly has more than 400 employees with chip experience.
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Nobody knows how fast the modified AI chip of Amazon will appear in its Echo devices. There is also the question of who will handle the manufacture. The good news for consumers, however, is that Alexa will be better than it is today.